Find and Merge Duplicate CRM Records
Before They Cost You Revenue
CleanDupTool helps Salesforce, HubSpot, and Pipedrive teams identify duplicate Contacts, Companies, Leads, and Accounts in minutes.
- No credit card required
- 30-day free trial
- Salesforce, HubSpot & Pipedrive compatible
- Review before merging
See What Your First Scan Could Look Like
Explore a realistic duplicate detection report generated from a CRM dataset.
Example Duplicate Matches
- Jon Smith
- J. Smith
- ACME LTD
- Acme Limited
- Acme UK
- Jane D.
- J Doe
Every Trial Includes
Bad CRM Data Is Quietly Hurting Your Revenue
Duplicate records don't trigger an alarm — they just bleed pipeline, hours, and trust every quarter until someone notices.
- ×Duplicate contacts lead to duplicated outreach
- ×Sales reps waste time on the same prospects
- ×Marketing automation triggers incorrectly
- ×Reporting becomes unreliable
- ×CRM trust breaks down across teams
Of your enterprise data is a financial drain
Veritas found that one third of corporate storage is redundant, obsolete or trivial (ROT) data. Stop paying for cloud tiers you already own — delete the duplicates and reclaim the spend.
Lost per rep to bad CRM data
McKinsey shows reps waste nearly 2 hours every day chasing the right record. CleanDupTool collapses duplicates into one golden record so the right answer is the first one they see.
Everything CRM admins, RevOps and agencies need
4-tier matching waterfall
Exact keys, corporate domain, fuzzy text, and ML-scored name matches — every tier returns a confidence percentage.
Drag-drop CSV ingest
Map your columns to our schema in seconds. UK postcodes and Companies House numbers supported natively.
Side-by-side merge
Conflicts highlighted in amber. Pick a golden record and consolidate into one true source in a single click.
Reclaim licence spend
Track £ reclaimed from eliminated ghost records across Salesforce, HubSpot and Pipedrive seats.
Multi-tenant by design
Row-level security keeps every workspace isolated. Admin and manager roles, full audit trail.
Tunable strictness
Toggle matching rules and dial fuzziness from cautious to aggressive — per workspace, per source.
Advanced Duplicate Detection Engine
Four matching strategies layered into a single waterfall — so you catch the obvious duplicates and the messy ones humans miss.
- ✓Exact matching (email, phone, domain)
- ✓Fuzzy matching for names and companies
- ✓Multi-field record comparison
- ✓Confidence scoring for safe merging
Built for the CRMs You Already Use
Salesforce
Detect duplicate Leads, Contacts, Accounts, and Opportunities before they impact reporting.
HubSpot
Clean duplicate Contacts and Companies to improve automation and lifecycle accuracy.
Pipedrive
Remove duplicate People and Organizations to keep your pipeline clean and reliable.
Clean Your CRM in 4 Simple Steps
- 01Step 1
Start your free 30-day trial
Create an account in seconds — no credit card required.
- 02Step 2
Upload a CRM export
Drag and drop a Salesforce, HubSpot, or Pipedrive export.
- 03Step 3
Review duplicates
Inspect duplicate groups and confidence scores side by side.
- 04Step 4
Merge into clean data
Merge records and create a single source of truth across your CRM.
See Duplicate Detection in Action
CleanDupTool groups similar CRM records and highlights merge opportunities — with a confidence score on every match so you can review before you merge.
| Record | Status |
|---|---|
| John Smith | Duplicate Found |
| Jon Smith | Merge Candidate |
| J. Smith | Merge Candidate |
Understand the Cost of Duplicate CRM Data
Estimate how much time and revenue poor CRM data is costing your team.
- Hours wasted / month
- 120 hrs
- Productivity loss / yr
- £72,000
- Duplicate records detected
- 7,500
Secure by Design
Your CRM data is sensitive. CleanDupTool is built so you stay in control at every step — no surprises, no silent merges, no data left behind.
- ✓GDPR-aware data handling
- ✓Encrypted uploads
- ✓No permanent data storage
- ✓Safe review before any merge action
Simple Pricing for Every Team
Starter
For small teams cleaning CRM data
Professional
For growing sales and marketing teams
Agency
For consultants and CRM partners
Are You a Salesforce, HubSpot, or Pipedrive Consultant?
Turn CRM data cleanup into a high-margin service for your clients. Join the CleanDupTool Partner Program and offer professional CRM deduplication, data quality audits, and ongoing CRM hygiene services.
Why CRM Teams Use CleanDupTool
See What Is Hiding In Your CRM
Start your free 30-day trial and discover duplicate records before they affect reporting, automation, and revenue.